Email marketing is one of the most effective ways to reach out to your audience, engage them, and drive conversions. The best part? You won’t need to empty your pockets to get started. A number of free email marketing services exist with some robust features in 2025 to aid businesses and marketers in the effective building and management of email campaigns. Below are the top 10 free email marketing services worth considering this year.
1. Mailchimp
Mailchimp continues to be the go-to since it is easy to use and allows for powerful automation tools. The free plan allows up to 2,500 subscribers and 10,000 emails sent per month, so this is the best option for small businesses and startups.
2. Brevo (formerly Sendinblue)
Brevo presents a stunning free email marketing plan that offers unlimited contacts and up to 300 emails daily. It also allows automation, A/B testing, and SMS marketing, making it a good all-in-one solution for businesses wanting to extend their reach.
3. Moosend
Known for advanced automation and AI-enabled tools, Moosend offers unlimited emails for 1,000 subscribers on the free plan and access to automation workflows, landing pages, and analytics as well.
4. MailerLite
MailerLite is great for a free plan that offers 12,000 emails/month for up to 1,000 subscribers, including drag-and-drop email builders, automation tools, and landing pages, which may appeal to growing businesses.
5. HubSpot Email Marketing
HubSpot’s free email marketing tool is an extension of the powerful CRM platform. It offers up to 2,000 emails per month, with contact segmentation, analytical reporting, and drag-and-drop email creation features.
6. Benchmark Email
If you’re looking for simple and efficient email marketing, this is a fine product with a free plan limited to 3,500 emails per month. The automation setup is basic but very workable for most companies that want to get started with email marketing, and the emails offer simple, mobile-responsive templates that pretty much make email marketing easy and effective.
7. Sender
Sender gives an intuitive experience and four good automation features. The free plan has up to 2,500 subscribers and allows 15,000 emails a month; it comes with professional templates, analytics, and integrations with eCommerce platforms.
8. Zoho Campaigns
Zoho Campaigns has a great free plan that allows you to subscribe to 2,000 subscribers and send 6,000 emails per month. It integrates very well with other business tools from Zoho and is therefore good for anyone already using Zoho products.
9. Mailjet
The free plan of Mailjet allows up to 6,000 emails a month, with a limit of 200 emails being sent per day. There are customizable email templates, A/B testing, and collaboration tools for the teams.
10. Omnisend
Omnisend is fit for eCommerce businesses with its free plan that allows 500 subscribers and 500 emails every month. Other facilities include automation, SMS marketing, and Shopify, WooCommerce, and BigCommerce integration.
Conclusion
Choosing the best free email marketing services depends largely on business needs, the number of subscribers, and the features you desire. For small businesses, startups, or eCommerce brands, these platforms support great tools to assist you in creating and managing successful email campaigns into 2025. Start with a free plan and scale as your business grows! If you want to master email marketing and other digital strategies, consider enrolling in a digital marketing training program to boost your skills.
